Email Marketing

Email Marketing

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How much value email marketing can deliver for your business.

  • According to a recent survey, Email Marketing has been found to generate a 3800% ROI.
  • People who buy products marketed through email spend 138% more than those who do not receive email offers.
  •  91% of consumers check their email on a daily basis
  • More than 21% of all messages are opened within the first hour of sending.
  • 72% of customers open an email due to the discount it offers and 62% customers open due to the personalized subject line.
  • Segmenting your email list is proven to increase your email open rates, boost your click rates, and decrease your unsubscribe rates.
  • MailChimps says that the best time of week to send emails is on weekdays versus weekends.
  • According to the folks at EmailMonday.com, mobile email accounts for 15-70% of all email opens (depending on your target audience, product and email type). 
  • BlueHornet says that 67.2% of consumers use a smartphone to check their email.

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